PotPieGirl on July 9th, 2008
When using article marketing to promote your niche website as well as generate traffic and build back links to your niche site, how long should your article be? This is a very common question I get in my email, so let’s answer it right here.
When Using Article Marketing (ie, Bum Marketing), How Long Should An Article Be?
Let’s think about natural human behavior - especially natural human behavior online. When folks are searching for information online, they are really ’scanning’ words and looking for answers that ‘pop out’ to them. I do it. Also, those that search for information online are going through a LOT of words and get a bit tired of reading all the fluffy stuff to try and find their solution. Readers are more likely to click the back button than they are to click the url link to your niche site when reading articles.
In order to generate a better click thru rate for your articles, the following needs of an article must be met:
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PotPieGirl on June 27th, 2008
Latest questions about making WordPress niche sites is about Unique Article Wizard. UAW is one of the tools that is NOT a ‘have-to’ but it makes my life a LOT easier when it comes to article marketing for promoting my nice websites, making my Squidoo lenses for my niche sites, and a ton of other areas where you just need unique content.
While using UAW takes a bit more time (in a way) than simply writing one article and submitting it the same to a mass of article directories, in the long run it saves me time. Need a unique version of your article? Click a button, copy, paste…done. Have a few months passed and you’re ready to do another article marketing campaign? Click a button, done. Want to target new keywords in the anchor text of your article bio box? Open a file, make changes, save - done.
While UAW is a bit more expensive than most new niche site developers care to spend on a tool, there is a way to get UAW to pay for itself (or MAKE money off it). All that info is below.
It certainly makes MY ‘Hell Day‘ a lot more tolerable! It’s good stuff 
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